mum stories
Everything you’ve ever wanted to know about homecoming mums, one blog post at a time
inspired by the book MUMENTOUS by Amy J. Schultz
Video: History of Homecoming Mums presented by Amy Schultz & the Friends of the Texas Historical Commission
Now available on YouTube: MUMENTOUS author and “mumologist” Amy J. Schultz gives a talk about the evolution of homecoming mums, entitled: All the Bells and Whistles: How Texas Women Turned Homecoming Mums into a Lone Star Phenomenon.
Scotiabank Arena in Toronto gave Kasey Musgraves a homecoming mum: Meet the small business owner who created it
Scotiabank Arena welcomed the eight-time Grammy Award-winning Texan to Canada with a proper homecoming mum. And I just had to know: how did this happen?
Homecoming Mums 2026: Texas Hot Trend Watch
Here are some of most popular homecoming mum styles and trends for 2026.
Mums the Word: A Conversation with Amy Schultz
Go big on a Texas tradition at the new Institute of Texan Cultures in downtown San Antonio!
Institute of Texan Cultures “comes home” to its new San Antonio location
MUMENTOUS is one of the museum’s two debut exhibits.
Tractorbeam scores big by combining team-building, mums, and Discourse with Dave Campbell’s Texas Football
Dallas-based Tractorbeam didn’t just invite Brooke Miller, Chief Content Officer for Dave Campbell's Texas Football, to participate in their annual Discourse series. They asked her to homecoming.
Bigger in Texas: The Story Behind the Mumentous Exhibit coming to San Antonio January 2026
When the UTSA Institute of Texan Cultures opens its doors at Frost Tower in early 2026, it’ll celebrate with a “homecoming” of its own with its first visiting exhibition, “MUMENTOUS: The Upsizing of a Texas Tradition.”
McCall Plaza in Downtown Plano Beams with HOCO Mum pride
In this exclusive interview, Downtown Plano Manager Michelle Hawkins shares the origin story of this spirited display.
Remembering Heather McCoy, mumtrepreneur and friend
On September 20, ret. Lt. Col. Mike McCoy and his wife Heather died in a plane crash. Today, I’m sharing this in remembrance of Heather.
Mumentous author returns to Arlington for talk on October 19
Schultz’s return to Arlington is a special moment in the evolution of MUMENTOUS, which is not only a book by Schultz but a multi-media art collection and a traveling cultural heritage exhibit featuring her photography, writing, and research.
City of Garland Wins two Statewide Awards for their adaptation and promotion of "MUMENTOUS"
Garland Heritage Crossing won a statewide Arts and Humanities Award for the 2024 "MUMENTOUS" exhibit and Visit Garland earned state recognition for “MUMENTOUS” marketing.
Quick Take: Mum earrings are a 2025 Homecoming mum mini-trend
We’ve seen them in years past, but in 2025, more mum-makers and DIYers are trying their hands (and glue guns) at creating this tiny spirited accessory.
Where do you buy a homecoming mum?
Please, whatever you do, don’t wait until homecoming week to get started.